X-Changer Custom Advertising Information
- Steve Marcionetti
- Chris Kite
- Mitchell Gralak (Deactivated)
LaundryCard X-Changers have the ability to display advertising while they are idling (not in use). This mode can be used by the store owner to promote internal store specials, or even as a revenue source to sell advertising space. LaundryCard does not have a user interface to allow store owners to create, set up, or edit advertisements. The inclusion of advertisements must be completed by CCI technical support.
Description
CCI will provide new LaundryCard owners (who have not previously had custom ads) up to two (2) free advertisements for self-promotion. Free advertisements are not available for commercially sold ads. If a store owner would like to purchase ads beyond the free advertisements, or for outside advertising revenue, CCI will charge a setup/configuration fee (see "CCI Pricing") for each advertisement based on content. Store owners must provide CCI with digital artwork formatted for a Windows PC (i.e. JPEG, PNG, GIF, etc...). Artwork can be emailed to support@laundrycard.com. If the artwork file is too large for email, contact CCI tech support for access to FTP upload or alternative methods of sending multimedia files.
Advertisements have the following parameters that must be configured per advertisement at the time of submission:
What date should the ad begin and end
How long the X-Changer is idle before advertising begins (default is 10 min, can be changed to any value)
How long the ad should appear for before switching to the next ad
And selecting one of two rotation options:
Always maintain the ad rotation order regardless when the advertising was interrupted by the user (restart where it left off). Or;
Always start the ad list from the beginning when the advertising is interrupted
Please provide CCI tech support with the desired settings for each ad that is submitted as these can only be configured by them. Once the advertisement has been submitted to CCI, a member of the technical support team will contact you for payment per ad received.Â
CCI pricing
The below listed part numbers detail the price per advertisement that is being added to the X-Changers. The prices shown cover the setup/configuration of the ad as well as removal date of the ad for all X-Changers at a single store.
| Part ID | Description | List Price |
|---|---|---|
| C-9000-A | Custom CCI Advert Screen Static Image / No Audio | $100.00 |
| C-9000-B | Custom CCI Advert Screen Static Image with Audio | $125.00 |
| C-9000-C | Custom CCI Advert Screen Video | $150.00 |
Commercially sold advertisements
It is suggested for commercially sold advertisements, that store owners forward CCI setup costs to the advertiser and charge between $50 and $100 per month.
Advertisement specifications
Still image/GIF ads
Resolution:
1024 x 768 at 72dpi
Acceptable image formats:
.psd (Photoshop)
.jpg/.jpeg
.eps
.png
.gif
Acceptable audio file formats:
.wav
.mp3
Video ads
The video ad must be submitted in one of the following formats:
.wmv in the following format:
Codec: WMV3 (Windows Media Video 9)
Max Size: 800x600
Max Frame Rate: 30fps
Audio: 1 Channel Mono
MP4/M4V (Version 8 and newer)
Recommended Codec: H.264
Max Size: 1024x768
Max Recommended Frame Rate: 30fps
Recommended Audio: 1 Channel Mono or 2 Channel Dual-Mono
Note: Stereo audio split between the two channels may not play correctly with the singular X-Changer cabinet speaker.
High Efficiency Video Coding (HEVC)
HEVC is a paid codec typically used with iOS devices and Apple programs (iMovie, Final Cut) that can share an .MP4/M4V/MOV extension and must be converted to a different codec before submission.
Advertisement examples
 Store289Ad.jpg |  Wash2WinENGLISH1.jpg |